What Broadband Speed Does My Business Actually Need?

A Practical Guide for SMEs Choosing the Right Connectivity

Running a business today means being online almost constantly. Whether it’s video calls with clients, cloud-based project tools, or simply keeping multiple devices connected at once, the quality of your broadband has a direct impact on how smoothly your team can work.

For SMEs in particular, the challenge is striking the right balance: too little bandwidth, and productivity suffers; too much, and you could be paying for capacity you don’t actually need.

So how do you work out the right level of connectivity for your business, and plan for the future without overspending?This guide breaks down the key factors to consider, from devices and VoIP systems to conferencing and cloud tools, helping you match your broadband to the way your business really works.

Why Broadband Speed Matters for SMEs

A slow or unreliable connection doesn’t just mean buffering videos: it can cost your business time, money, and credibility. For SMEs, common challenges include:

     

      • Dropped VoIP calls when bandwidth is stretched

      • Lag in video conferencing, making communication harder

      • Slow file transfers for cloud storage and collaboration

      • Frustrated staff when multiple devices are competing for limited bandwidth

    Choosing the right SME broadband speed ensures smoother operations, improved customer service, and a stronger platform for growth.

    Key Factors That Affect Your Broadband Needs

    When deciding what speed your business actually needs, consider the following:

    1. Number of Devices and Users

    Every laptop, tablet, phone, printer, or smart device connected to your network draws on your bandwidth. As a rule of thumb:

       

        • Basic browsing & email: 5–10 Mbps per user.

        • Video conferencing & VoIP: 15–25 Mbps per user.

        • Cloud applications & file sharing: minimum of 10 Mbps per user recommended.

      2. VoIP Phone Systems

      VoIP calls use relatively little data, but poor broadband can cause jitter, lag, or call drops. If your team relies heavily on VoIP, prioritise a fast and stable connection with strong upload speeds.

      3. Video Conferencing & Remote Work

      Tools like Zoom, Microsoft Teams, and Google Meet are now everyday essentials. Entry-level speed of 3 Mbps download and 3.8 Mbps upload is helpful and recommended to support Zoom’s basic functions reliably, with 1 Mbps download and 1 Mbps upload is recommended for 1080p performance, in line with other platforms’ HD requirements.

      4. Cloud-Based Tools & Storage

      SMEs increasingly rely on services like Office 365, Dropbox, or Google Workspace. Uploading and syncing files can consume significant bandwidth, especially for creative businesses handling large media files.

      5. Future Growth

      It’s smart to plan ahead. If you anticipate hiring more staff or moving more processes online, talk to our team to help choose the best package that scales with your business.

      How to Estimate the Right Speed for Your Business

      Here’s a quick framework:

         

          1. Count the number of employees regularly online at the same time.

          1. Multiply by the average requirement per task (see above).

          1. Add at least 20–30% extra capacity to cover peaks and growth.

        Our free business health check can help you determine where you could be saving – our experts will assess equipment, your location, your current deal and other factors to help you get the best deal for your business.

        Why Choose Wildanet for SME Broadband?

        Wildanet’s mission is to bring fast, reliable broadband to businesses in Cornwall and Devon, helping local businesses thrive with connectivity they can count on. Benefits include:

           

            • Tailored Business Packages: Choose a plan designed for SMEs

            • Symmetrical Upload & Download Speeds: extremely useful for those who need to upload large files, like graphic designers or music producers

            • Future-Proof Connectivity: Options to scale as your business grows

            • Local Support: A friendly team that understands the needs of South West businesses

          Explore Wildanet’s dedicated business broadband services to find a package that fits your needs.

          Transform your Business Broadband Today

          The right broadband speed for your SME depends on your size, industry, and digital tools. By calculating your current requirements and planning for future growth, you’ll ensure your business stays connected, productive, and competitive.

          Wildanet supports SMEs across the South West, delivering the reliable connections that modern businesses demand.Ready to find the right fit?

          Visit Wildanet Business Broadband to explore your options or contact us by email [email protected] or call 0800 0699906